Business

Outsourcing Tasks in 2022

Running a successful business in 2022 is a multi-layered endeavor. In most cases, you would have to manage your sales, marketing, finances, customer services, IT sector, and more. Having in-house experts for each segment of your business can be expensive and time-consuming.

This is why 66% of companies in the U.S outsource at least one business department. You might think that outsourcing will take the control over your company’s operations away from your hands, but the research shows that 78% of companies have a positive experience with their outsourcing partners.

One of the most common outsourced departments is HR, by employer of record solutions.

Now that we got you on board, let’s see what outsourcing tasks are the most popular in 2022 and how they can be beneficial for your business.

Here are the four business sectors that are most commonly outsourced in 2022:

1. IT

2. Digital marketing

3. Customer services

4. Finances

IT

Having an in-house IT department would require hiring a wide range of specialized professionals. You would need system administrators, database administrators, technology managers, and a chief of information officer. 

Now more than ever, putting together a qualified IT team takes time and effort. Research performed by ManpowerGroup showed that 75% of companies experience talent shortages and difficulties in hiring trained professionals.  

Besides the advantage of obtaining all the necessary IT personnel from one place, outsourcing your IT sector comes with other advantages too, including:

  • Cost-effectiveness –  when you partner with an IT company you will agree on a payment plan according to your business needs and your budget range. This way you won’t have any unexpected expenses as you would with in-house personnel – overtime hours, sick days, paid holidays, etc.

You won’t need to spend any money on developing infrastructure or investing in new technologies.

  • Enhanced Cyber Security – finding a qualified professional for cyber security is not only expensive but almost impossible. Chances are that all the best cyber security experts are already taken by large enterprises with unlimited recruitment resources.

When you partner with an IT company you get easy access to advanced security features, such as data monitoring or SOC (Security Operations Centre)

  • Reliability – outsourcing your IT sector means 24/7 maintenance and monitoring. The trained professionals will keep your computers, servers, and systems up and running at all times.

Outsourcing your IT processes will ensure your business operates on the newest technologies so you won’t ever have to worry about performing the updates to your systems. 

Digital Marketing

From delivering engaging content and running your website to managing your ads campaign, digital marketing covers a wide range of business processes. It has become a crucial part of any business’s success. 

If you don’t have an experienced in-house digital marketing team,  outsourcing this task could be a game-changer for your business efficiency. 

Outsourcing digital marketing activities comes with the following benefits:

  • Wider Expertise – a digital marketing company can launch customized marketing campaigns tailored to fit your business needs and your budget. They offer a wide range of experts that can ensure your campaigns are reaching the right audience while emphasizing your unique selling points at the same time.
  • Access to the Latest Trends – digital marketing is an ever-changing landscape. Having your in-house digital marketing team follow all the latest trends would take a lot of time and dedication. While digital marketing companies’ business success depends on knowing and tracking the latest changes in the industry.
  • Cost-effectiveness – Hiring a team of in-house experts with all the required skill sets can cost you an average of $600,000 per year and possibly even more. While the cost of outsourcing your digital marketing can range between $1,500 and $25,000. When you add it all up an in-house team can cost you twice as much as hiring a digital agency.

Customer Services

The way you deal with resolving your customers’ issues can have a massive impact on your business’s success. A study showed that 78% of consumers in the U.S decide not to do business with companies that provide poor customer service.

It is almost impossible to get all the calls answered in a timely meter with an in-house customer service department. The best solution for keeping all your customers satisfied is to outsource this task to one of the best answering service companies.

If you decide to do so, you can expect the following benefits:

  • Availability at All Times – hiring an answering service company means your business is available to the customers 24/7.
  • Boosted Customer Experience – with outsourcing your customer services your clients can get their issues resolved quickly without having to wait on hold.
  • Productivity – constant phone ringing can be distracting for your employees, especially if they have other assignments to fulfill. By hiring an answering service company you help your employees concentrate more on other important parts of your business.

Finances

Managing finances is one of the most important parts of your business and it involves juggling many operations – payroll management, accounting, bookkeeping, etc. Outsourcing your financial affairs could take a massive burden from your shoulders and it comes with many benefits, such as:

  • Cost Control – a financial company will provide you with business analysis reports such as cash flow projections, key performance indicators, management accounts, etc. This will help you better plan your future expenses and recognize your financial strengths, weaknesses, and opportunities.
  • Meeting Every Deadline – financial companies will ensure you meet your compliance deadlines and avoid any potential penalties.
  • Access to the Best Technology and Industry Trends – partnering with a financial company means you won’t have to worry about constantly upgrading your bookkeeping software or following the latest changes in laws and regulations. And you will gain access to the newest technologies like cloud accounting.

Conclusion

59% of business owners choose to outsource at least one of their departments to drive down costs. At the same time, 26% of small companies opt for outsourcing as a way of gaining access to different experts. This business trend is here to stay as it is predicted to have an annual growth rate of 4% by 2025. 

Outsourcing can not only help you offload some of your business processes to a third party, but it will also help you cut down costs, increase efficiency, and complete specialized tasks successfully.




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